Sferra Cotton Aura Nuova Bath Towel

Since Gennaro Sferra first founded his eponymous label sferra in 1891, the label has been prized for its impeccable standard of craftsmanship and mastery of textiles. No collection better epitomises its approach than Aura Nuova; crafted from long-staple combed cotton terry and absent from embellishment save for a subtle stripe, each towel transforms your everyday bathing experience with plush softness.