Fashion
26 Sep 2021
Danny Chan

Celine Launches Headband Which Is Set To Be The Accessory Of The Season

The Brand’s Headbands Sales Are In Line With Top Brand Truck Hats!

Celine Launches Headband Which Is Set To Be The Accessory Of The Season | Goxip

Real people and real stories-"If you are not prepared for money laundering, don't visit Celine." The senior shopaholic warned me, saying that she had unconsciously bought a lot of items from the brand. Facts have proved that Celine is a brand that fashion people pay attention to. With six seasons of men's and women's clothing in 2021, there is set to be at least one IT item in each season, and each revival will sell out in seconds. Bra tops and singles with CELINE printed on it are enough to bring back a brand, right? But the brand didn’t stop there with its successful fisherman hats, truck pants, bags, and loafers. Other hot items include yet to be printed CELINE Tee and sports pants.

Any ultimate goal of a brand is the ability to print their name as a logo on their pieces and for people to buy them. Old classic brands like Chanel have a rich history and do this well. However, Celine is a more contemporary example. What sets the brand apart is their brand values, like planting trees (Phoebe Philo created many OL Dream Bags to make the brand's reputation soar). Through Phoebe Philo's creative success and brand direction, current creative director Hedi Slimane will be successful and naturally safe, if the direction is utilised in the same way.

Celine Launches Headband Which Is Set To Be The Accessory Of The Season | Goxip

Celine undoubtedly has vivid charm and its big name and logo appeals to many fashion fans. But its pricing may definitely be a promising factor in their success. A fisherman hat by Prada sells for $4200, whilst for Celine the piece costs $3200; a headband by Dior sells 10,000, and it only makes $4,300.

Celine Launches Headband Which Is Set To Be The Accessory Of The Season | Goxip

Prada owns the success of the fisherman hat, with the workmanship and materials exceeding other brand attempts. Dior's Headband, while popular, is extravagantly expensive. However, Celine wins by avoiding creating fuss about its products, materials and history. The brand simply produces the piece that everyone wants, sells it cheaper and produces more, and naturally achieves commercial success. Celine reflects the consciousness of consumers today and how the right items are more essential than the expense of its materials, and the extent of its history. The brand utilises their logo to prove that they are different from others. It is simply a tool to show their financial resources.

Celine Launches Headband Which Is Set To Be The Accessory Of The Season | Goxip

The headband that launched this season is a key example of Celine’s direction. It is not at all fancy, reasonably affordable in price (in terms of fashion brands), and a garners the big logo. This will naturally attract fans, whilst creating a scarcity factor as consumers are afraid that the items will sell out before they can get their hands on one. Celine's mentality is considered above its design in this case, where simplicity wins.

Celine Launches Headband Which Is Set To Be The Accessory Of The Season | Goxip

The brand also launched a headband to its menswear line, priced at $2,400. The stock sold out early in the morning. Almost immediately.

Celine Launches Headband Which Is Set To Be The Accessory Of The Season | Goxip

There is also a knitted Bucket Hat in the same line. It is thought that fisherman hats are difficult to keep due to lack of durability but the knitted version might just solve this issue. The trendy hat displays an Arc de Triomphe logo, and is priced at $5,100. Worth the investment.

PHOTO CREDIT:
Celine and Instagram