Initio Initio Wild Rush EDP 90ML - Clear

Flip the switch. Own the rush. WILD RUSH expresses joy as propulsion. An inner ignition that is immediate, bold and unstoppable. A surge of energy that moves from within, awakening confidence and drive. More than a classic aromatic fragrance, WILD RUSH reinvents the foug re. This aromatic foug re composition releases an electrifying wave of energy, activating both skin and inner drive in a powerful surge of sensation. The emotional impact of WILD RUSH: neuroscientific measurements reveal a strong emotional activation, associated with confidence, engagement and drive. The result: a feeling of energy that is dynamic, empowering and instantly invigorating. WILD RUSH is not a fragrance that lingers. It moves. A sophisticated aromatic foug re designed to fire up the system and unleash an immediate rush of confidence and energy. All our fragrances are unisex and made in France.