GOYARD TOPS THE LIST OF LOW-KEY LUXURY HANDBAGS

The prestigious French brand Goyard is a true representative of low-key luxury brands. Boasting a long history of 170 years, the brand has neither promoted itself through advertisements, nor has it ever hired a spokesperson. Nevertheless, its eminence shines despite its discretion and elusiveness. Goyard was founded in 1853 in Paris as a prestigious luggage maker, with its main clients being the European aristocracy. In those days, owning a Goyard trunk was the ultimate status symbol of upper class society.

Even without a spokesperson or any promotional campaigns, Goyard remains highly popular among artists and celebrities today. From their daily snapshots shared on social media, we often see them in stylish outfits paired with a Goyard handbag. And the Saint Louis Tote Bag is without doubt the most loved! Goyard’s Saint Louis tote bag tops the list of low-key luxury handbags.

The high popularity of the Goyard Saint Louis Tote Bag among artists and celebrities can be attributed to its large size and capacity, making it more practical than other luxury bags. The light weight of its material makes it super comfortable to carry, thus instantly becoming one of the must-have handbags for office ladies and moms. Quite a few celebrity moms have also been seen carrying the Goyard Saint Louis Tote Bag, definitely a classic handbag of the brand!

The “Y” monogram is the most iconic element of the Goyard Saint Louis Tote Bag. This highly recognizable Y is hand-drawn and represents the prominent male members of the three families behind the brand. Goyard’s handbags are made from a lightweight material called Goyardine canvas, a natural fabric made from a combination of hemp, linen and cotton. Although resembling leather in appearance and contour, the Goyardine canvas is softer and lighter than leather. It is also water resistant and easy to maintain, making it more popular than leather among certain customers.

The Goyard Saint Louis Tote Bag is a must-have handbag for women! It comes in three sizes, PM, GM, and XXL, and many colors, so that you can readily match it with different looks!